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Transportation Digital Signage Keeps Passengers Informed

Reduce perceived wait times by showing real-time updates, infotainment, and advertising content on your public transportation digital signage screens

Digital signage continues to revolutionize the transportation industry. Highly visible transportation digital signage displays help transportation providers convey important information to their customers in a timely and efficient manner. This can include updates about delayed departures, change of schedules or routes, announcements about special offers and promotions, and any other critical transportation information.

Digital signage for the transportation industry

Transportation digital signage is a critical component of the industry. The technology applies whether your customers travel by rail, air, or road vehicle. Keeping travelers up to date with the latest relevant information will help them enjoy their travel experience.

Deliver content to any sign, including tablets, interactive touch screens, kiosks, multi-screen displays, and video walls. QL Player is available for Windows and Android products, Navori’s own QL Stix device, and several popular System-on-Chip displays.

One platform to handle it all

QL digital signage software has all the features your team needs to keep passengers informed and entertained while they travel. QL-powered transportation digital signage allows you to create and manage:

transportation status board

Cloud or On-Premise?

The Navori digital signage software platform is offered in two different hosting models. All features and functionalities are identical, regardless or which hosting option you choose. CDNs, load balancers, virtual machines, and blob storage are all supported.

Pick the QL Server version that fits your budget and IT requirements. QL is available as an on-premise or cloud solution. QL Cloud is operated and supported by Navori’s own software engineers for maximum reliability and efficiency at any time of day or night.

Full-Featured API

Full-featured server API for easy integration of your digital signs with third-party systems. Most travel-related companies already have real-time data that travelers need, so why not integrate it into your transportation digital signage with the QL Server and Player APIs?

Istabul Airport Media port

Connectivity Options

QL Player can communicate to the public using 3G / 4G / 5G/ LTE connections for devices installed in buses, subway cars, taxis, and other vehicles around the world. Navori QL Player is designed to operate in low-bandwidth environments and in locations where internet connectivity is intermittent. Content is only downloaded once and then only if it has been modified.

QL Server features download queue management support. This feature prevents the QL server from overloading on very large content downloads. Instead of bulk data transfers on each update, content publishing is optimized to match available resources. QL’s smart content transfer technology considers the server PC load and available bandwidth. Data is queued for transfer accordingly.

Content Synchronization

Multi media player synchronization ensures all your transit digital signage displays show the exact same content simultaneously for a more pleasing visual experience, better meeting customer needs.

Multi-Player synchronization is necessary whenever you have multiple displays within your field of vision. It’s a situation you often see in hotel lobbies, airports, restaurants, and retail stores. Synchronizing players improve the impact of your digital signage installation, by showing a common message across multiple displays regardless of their layout. What sets apart QL Player’s synchronization feature is the fact it works not only on videos but on any type of content including templates with embedded objects and live data.

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Use transportation digital signage to enhance the passenger’s experience

Inform travelers about arrival and departure times while they wait with transportation digital signage. Send out notifications whenever there are delays or cancellations.

Show baggage claim status, gate information, and travel promotions on targeted screens. Trigger emergency alerts from any automated system or mobile device.

Deploy wayfinding and information kiosks to help travelers find their way around busy airports or rail stations.

Reduce perceived wait times by showing infotainment content like live news, weather, trivia, sports scores, and more.

Conclusions

When keeping travelers informed is a top priority, using transportation digital signage displays and video walls to show real-time information is a no-brainer. With data-driven digital signage, your customers will always be aware of the latest changes and updates. A well-informed passenger will ask less of your staff, ultimately saving your company time and money. Mix in paid video advertisements and local news coverage and you’ve got a fully functional, automated, transportation digital signage channel to deploy across your facility.

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Frequently Asked questions

What is transportation digital signage used for?

Transportation digital signage serves various purposes to enhance communication, provide information, and improve the overall travel experience for passengers. Here are some common uses of transportation digital signage:

  1. Real-Time Travel Information: Digital signage displays provide real-time information about departures, arrivals, schedules, delays, and cancellations. Passengers can quickly access up-to-date travel information, ensuring they stay informed about their journey.
  2. Wayfinding and Directions: Digital signage helps passengers navigate transportation hubs, terminals, and stations. It displays maps, directions, platform assignments, and gate information, ensuring efficient and hassle-free travel.
  3. Safety and Emergency Messages: Digital signage is used to display important safety messages, emergency instructions, and evacuation procedures. In case of any emergencies or disruptions, passengers can receive critical information through digital signage displays.
  4. Promotions and Advertising: Transportation digital signage often includes promotional content and advertisements. It can showcase products, services, local attractions, and tourism information. Advertisements can generate revenue for the transportation authority or promote nearby businesses.
  5. Passenger Information Services: Digital signage screens offer passengers information about nearby amenities, facilities, services, and customer support. This can include locations of restrooms, Wi-Fi availability, ticketing counters, customer service desks, and baggage claim areas.
  6. Entertainment and Passenger Engagement: Digital signage can entertain passengers during their journey by displaying news updates, weather forecasts, trivia, or entertaining content. It enhances the passenger experience and helps pass the time.

Transportation digital signage plays a crucial role in providing timely and relevant information, enhancing passenger satisfaction, and ensuring efficient travel experiences. By utilizing digital signage displays strategically, transportation authorities can effectively communicate with passengers, streamline operations, and create a positive travel environment.

What kind of content can I use for transportation digital signage?

Transit digital signage offers a wide range of content options to engage passengers, provide information, and enhance the overall travel experience. Here are some ideas for content that can be used on transportation digital signage:

  1. Real-Time Travel Information: Display live updates on departures, arrivals, schedules, and delays. Provide real-time information about platforms, gates, and connections to keep passengers informed.
  2. Safety Instructions: Display safety messages, emergency procedures, and evacuation instructions. Provide information on safety protocols, security measures, and reporting procedures to ensure passenger well-being.
  3. Advertising and Promotions: Utilize digital signage to display advertisements from local businesses, tourist attractions, or retail partners. Promote products, services, and special offers that may be of interest to passengers.
  4. Weather Updates: Display current weather conditions and forecasts to help passengers prepare for their travel. This can include temperature, precipitation, wind speed, and any weather-related advisories.
  5. Entertainment and Infotainment: Engage passengers by providing entertainment content such as news updates, trivia, quizzes, or interesting facts. Incorporate infotainment segments related to travel, culture, or local events.

Remember to keep the content visually appealing, concise, and easy to read. Use a mix of text, images, videos, and animations to create an engaging experience for passengers. Regularly update the content to ensure it remains relevant and timely.

Where can transportation digital signage be used?

Transportation digital signage can be used in various locations within the transportation ecosystem to provide information, enhance communication, and improve the passenger experience.

Transportation digital signage plays a crucial role in keeping passengers informed, facilitating efficient travel, and providing a better overall experience. By delivering real-time information, wayfinding assistance, and relevant content, digital signage improves communication and enhances the journey for travelers across different modes of transportation.