Message of Business Evolution to Digital Signage Experience 2022
Digital signage software pioneer brings the customer experience and revenue generation closer together with interoperable Navori and Aquaji solutions, along with new hardware products that expand the company’s depth and expertise
LAUSANNE, SWITZERLAND, October 27, 2022
Navori Labs will emphasize synergies between its growing software and hardware portfolios at the first Digital Signage Experience conference in Las Vegas next month. Navori will demonstrate how its Navori digital signage software and Aquaji marketing analytics software work together seamlessly out of the box – and show how customers can enhance performance with a newly developed standalone player and camera amplified by computer vision technology.
As Navori Labs CEO Jerome Moeri explains, Digital Signage Experience is where the company sheds the image of being strictly a digital signage CMS specialist. “Navori Labs has evolved, to put it simply,” he said. “We continue to innovate with software and have many new features to share in our new Navori 2.7.3 software release. But our core message for attendees is that we now offer a complete range of software and hardware solutions for digital signage and marketing analytics and that Navori Labs is the only company that manufactures both digital signage and computer vision analytics software.”
Computer Vision Gains
Navori recently finalized direct integration capabilities between Navori and Aquaji, which makes it easier for users to obtain metrics based on demographics, attention span, and interest level. Live data integration ensures that content playlists adjust accordingly based on the currently detected audience, and users can now create specific rules that leverage real-time audience data for the instant triggering of audience-relevant content. At its booth, Navori will share an ongoing demonstration of using real-time analytics produced by Aquaji to trigger personalized ads and content on Navori digital signage players, including Navori Player software and the Navori StiX 3700 standalone player dongle – a configuration that remains unique to Navori in the digital signage industry.
STiX 5700 Device for Aquaji
In time for Digital Signage Experience, Navori has expanded the Aquaji universe with two new hardware components that strengthen the company’s value proposition as a complete solutions provider. The Navori StiX 5700 becomes the second hardware device (along with the StiX 3700) Navori has released in the last 12 months. Where the StiX 3700 is a simple, yet feature-rich 4K standalone player dongle, the StiX 5700 is an edge device that supports all current Aquaji features (counting people, determining wait times for service, monitoring consumer engagement with content) at half the cost of a computer. The StiX 5700 comes loaded with AI components for video stream analysis and will support all future Aquaji features upon release.
Navori will also introduce a new Aquaji USB camera that can be paired with StiX 5700 to offer a complete hardware solution for Navori and Aquaji software deployments. The purpose-built computer vision camera includes a motion sensor, a manual focus ring, and a 4mm lens that can detect individuals up to nearly 20 feet (six meters) away. It can also detect human silhouettes up to nearly 50 feet (15 meters) away.
“Our customers can now very powerfully leverage real-time, computer vision analytics to automate their digital signage systems and content workflows, made even more powerful through our new Aquaji hardware solutions,” said Moeri.
Navori Software Enhancements
Navori Labs unveiled its Navori 2.7 software in January, which introduced an expansive suite of new features. Top of the list is a completely rewritten content management user interface to increase speed, security, and responsiveness, as well as improved native media file support and real-time live data filtering. Navori will emphasize the many new features and capabilities of Navori 2.7 at Digital Signage Experience, along with new features found in the Navori 2.7.3 software release that is brand new for the show.
Available for Navori Essential and Navori Professional deployments in all SaaS and on-premises versions, Navori 2.7.3 adds 11 new features to Navori Server and 12 to Navori Player. The Navori Server updates include features to strengthen security, adding two-way trust management, user provisioning elements including authorization profiles, and custom domain URLs for login pages.
Navori has also extended support for concurrently scheduled playlists (up to 26), tag management in the CMS (up to 1000), and live data zones in the Navori Template Designer (more than 100) as part of Navori Server’s latest enhancements. New Navori Player enhancements include synchronization support for multiple streaming videos, support for more than 100 live data zones on SoC devices, and HTML playback optimization for StiX media players.
About Navori Labs
Navori Labs, a Swiss software innovator, delivers professional digital signage software and AI-driven marketing analytics solutions to improve physical business performance and enhance customers’ experience. With over 20 years of experience, Navori delivers premium technologies and large-scale deployment expertise to customers around the world. Our multiplatform software uses an open architecture and is developed in-house by a team of highly qualified engineers. For more information, visit digital signage for AQUAJI marketing analytics.
Digital Signage Experience takes place November 17-19 at the Las Vegas Convention Center. Navori Labs exhibits at Booth 311.