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Native Versus Non-Native Digital Signage Player Software

In the multimedia industry, you’ll find two main types of digital signage player software:

  1. Native software applications, such as the Navori Engine, VLC, video games, and others.
  2. Web media players developed using programming languages that are specific to web browsers.

Native software is created using low-level programming languages that can directly access a device’s processor and internal components without translation. This is why native software offers numerous advantages over web-based applications. You can expect superior performance, more control over a device’s resources, and overall better reliability. Browser-based programming languages can’t match this level of performance.

Image rendering and transition quality

Native digital signage software offers a level of rendering quality that is unmatched. Transitions are smoother, images are sharper and more vibrant. Browser-based coding languages can’t deliver the same level of sophistication.

Only native software media players can deliver complex content with smooth transitions.

Here is why…

Content pre-loading

Navori pre-loads its content to ensure the smoothest transitions. How do we do it? Navori loads the next media in the background while the current media plays. The results are seamless, almost imperceptible transitions between any content, including multi-layered templates and tickers.

Interestingly, recent studies presented in Munich have shown that the optimal duration for digital signage content is 7 seconds. The fact is the shorter the content’s duration, the more important the transition quality becomes.

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Multi-core and multi-threading

To achieve such a high-quality image rendering Navori Player uses parallel threads, each one assigned to a unique GPU/CPU core. Only native software has this level of control over a device’s processor and internal components. The results are unparalleled frame accuracy and transition quality.

Navori delivers complete control on Windows PCs and Android devices.

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Image Rendering

Navori Player uses its own precise algorithms down to the nanosecond. These algorithms create a rendering graph in real-time, considering the content, the resources of your PC or Android device, and various components. This high level of control ensures top-notch quality and reliability, which are crucial for business and professional use. Because it’s our own exclusive algorithm, we can update or change any part of it independently, without needing help from any third party.

Reliability

The system on which Navori is running provides complete control, distinguishing it from software based on HTML or other managed development environments. Constantly monitoring content playback, Navori Player takes pre-emptive action if needed to prevent any failures. Additionally, Navori Player is capable of “self-healing” and can autonomously restart or reboot the device if necessary.

Navori Player is made up of three components:

  • Navori Engine manages all content rendering.
  • Navori Conductor is a background service that manages all communications with Navori Server. It also provides watchdog and live data retrieval duties.
  • Navori Guard monitors and controls the Navori Conductor module.

When looking for professional-grade digital signage software, it’s important to remember that apps developed in HTML5, JavaScript, or managed development languages can only fulfil the most basic requirements. Non-native software can’t deliver smooth transitions and doesn’t have the ability to control standalone player hardware the way native software does. Rendering quality also lags behind what you experience with native applications.

It’s important to note that 95% of the digital signage player software on the market isn’t native so it’s worth spending an hour or two benchmarking software before making your purchase decision.

You will discover that professional-grade multistandalone player software like QL, are all native. Others simply don’t make the cut.

So what’s involved in creating a professional, native multistandalone player like Navori QL?

  • Developing native software requires advanced engineering skills. More so than with non-native software.
  • The investment required to develop a native player is 5 to 10 times higher than for HTML.
  • Native software must be developed from scratch for each operating system.